Basilica Block Party
Every year the Basilica of St. Mary — the oldest Basilica in America — puts on a huge rock party for charity. The event isn't religious, just a big rock show put on by what happens to be a Basilica, with proceeds going to those in need.
We created a campaign that merged rock and religion through a series of confessions about musical "sins." The campaign included print, OOH, digital, and we even advertised to god.
The Basilica Block Party was a pro bono client.
Ads to God
We produced 16 posters and print ads for this campaign — below are a few favorites
Role: Art Director
Team: Daniel Burke, Jessica Walden-Morden
Honors: Cannes Shortlist 2011, NY Festivals Bronze 2011